At Appfire, we believe that great work happens when people get to choose how they work. After 20 years of creating software that empowers teams to break silos and collaborate seamlessly, we've learned that one size does not fit all. That's why at Appfire, you choose.

Choose to work where you thrive: Whether from home, in one of our offices, or while exploring the world, you decide where you're most productive. From hardware and software to access to two decades of collective wisdom on working effectively in a remote-first company, we've got you covered.

Choose to balance your life without compromise: Plan your workday around your needs and what matters most to you. Enjoy flexible time off without the hassle of complicated approvals. From day one, we trust you to deliver quality work without sacrificing your personal life, hobbies, loved ones, and well-being.

• Oversee the planning and execution of all integrated marketing campaigns across multiple channels, including digital, email, paid advertising, paid social, and content syndication.
• Manage both paid and organic growth marketing channels, optimizing performance to maximize return while staying ahead of industry trends.
• Take ownership of achieving agreed-upon growth marketing goals regarding leads at all funnel stages, website visitors, SEO rankings, and other program goals.
• Improve engagement and conversion metrics throughout the customer lifecycle and across multiple channels.
• Effectively manage digital advertising budget, working with an outside agency and in-house team to ensure optimal ROI.
• Own the email nurture strategy to ensure that prospects, customers and partners keep Appfire top-of-mind when buying opportunities arise.
• Monitor program results and make refinements where necessary.
• Test ABM strategies with key audiences to support specific growth opportunities.
• Identify new advertising and promotional opportunities and negotiate with vendors of these programs.
• Stay current with industry trends, best practices, and emerging technologies in demand generation, marketing automation, and digital marketing.
• Collaborate closely with channel marketing, product marketing, content marketing and the sales/marketing/revOps operations teams to ensure alignment and maximize campaign effectiveness.
• Lead and mentor a high-performing team.

• 10+ years digital/integrated marketing experience, with a track record of creating engaging marketing programs and campaigns that drive increased revenue and achieve business results
• 5+ years of direct management experience
• 5+ years of marketing at a B2B software company or SaaS business.
• Experience building, executing and scaling complex marketing programs, including overseeing the end-to-end strategy and coordinating the successful launch across multiple channels and/or audiences
• Experience driving direction and alignment of cross-functional teams
• Excellent communication skills, and the ability to interact with senior-level management, internally and externally
• Highly-organized and detail-oriented team player and leader
• Creative thinker with an infinity around testing and experimenting with a strong balance of risk management and measurement to drive decisions
• Strong analytical skills and experience in segmentation, testing, targeting, and experience building multi-channel marketing programs and reporting on the results.
• Natural drive for innovation and creative problem-solving.
• Location within Eastern Time (EST) or willingness to work EST hours on a daily basis

• You are dedicated to elevating client and co-worker experiences, knowing that exceptional work centers on serving others.
• You adapt swiftly to new business demands, understanding that change fuels collective and individual growth.
• You excel in communication, effectively connecting in remote/hybrid environments using tools like Slack, Zoom, and G Suite and through occasional in-person events.
• You have exceptional coaching, mentoring, and people development skills.

• Every Appfire employee is eligible for company equity
• Mobile phone and Internet stipend
• 401(k) Matching Component

• Access to the Appfire University learning platform, a hub of knowledge, interactive resources, and engaging instructor-led courses designed to fuel your learning journey with unparalleled depth and accessibility

• 10 paid holidays + Flexible PTO - no set number of days that you must take in a year
• 100% company-paid health insurance
• 50/50 split dental and vision insurance
• Flexible Spending Accounts

• 3 fully paid days each year to participate in Appfire Town, Appfire's Corporate Social Responsibility (CSR) Program

1. We follow teams. We do our research and build software that solves real-life collaboration challenges while being easy to implement and a joy to use. We're proud to support over 20,000 customers and growing, including 55% of the Fortune 500. From the entertainment delivered by Netflix to the devices crafted by Samsung, and Dell Technologies and the financial transactions handled by Visa, Edward Jones, and US Bank, Appfire's technology is indispensable. Our products also play a pivotal role in streamlining operations and fostering innovation at companies like Tesla and significant institutions such as NASA, Boeing, and many more.
2. We enhance. We don't compete. Our software is designed to give developers, knowledge workers, and teams the ability to extend and get greater value from the platforms they've invested in and enjoy. So far, our solutions extend and enhance the capabilities offered by Atlassian, Microsoft, monday.com, and Salesforce.
3. We build bridges and invest in our partners. Appfire's success is underscored by the fact that the company has no direct sales team and instead leverages its channel program as its primary path to market. Today, Appfire has a dedicated Channel team supporting 700+ channel partners.
4. We make security and privacy a priority, but we also keep it simple for our customers. We've achieved International Organization for Standardization (ISO) 27001 and ISO 27017 and System and Organization Controls (SOC) SOC 2, Type I and SOC 2, Type II certifications. In 2022, we launched our award-winning Appfire Trust Center, offering our customers, partners, and prospects the latest security, privacy, and compliance information, including pre-completed questionnaires (CAIQ, SIG, and VSA) with an accelerated NDA process and just one EULA to cover it all.